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The Paradox of Choice - Why More Is Less

by Barry Schwartz

|HarperCollins©2005·304 pages

Barry Schwartz tells us that some choice is obviously good but too much choice can actually stress us out! The book is packed with powerful wisdom—much of it counterintuitive. In the Note, we'll explore the difference between being a “Maximizer” vs. a “Satisficer” and why we want to shift from always needing the “absolute best” to being happy with “good enough” as we develop our gratitude and quit comparing ourselves to other peeps. Powerful.


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About the author

Barry Schwartz
Author

Barry Schwartz

Professor of Psychology and author