Gregory Berns, MD, PhD

Scientist, Entrepreneur and Author.

Gregory Berns, MD, PhD is the Distinguished Professor of Neuroeconomics at Emory University, where he directs the Center for Neuropolicy and Facility for Education & Research in Neuroscience. He is also a Professor in the Economics Department and a founding member of the Society for Neuroeconomics. He is the author of Satisfaction: The Science of Finding True Fulfillment and Iconoclast: What Neuroscience Reveals About How To Think Differently, which was named one of the best business books of 2008 by Fast Company. Berns’ latest book, How Dogs Love Us, was published in October 2013 and became a WSJ and NYT bestseller.

Berns-HeadshotDr. Berns specializes in the use of brain imaging technologies to understand human – and now, canine – motivation and decision-making. He has received numerous grants from the National Institutes of Health, National Science Foundation, and the Department of Defense and has published over 60 peer-reviewed original research articles.

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Philosopher's Notes on Gregory Berns, MD, PhD's Books

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Iconoclast

by Gregory Berns, MD, PhD

Wonder what the iconoclast’s brain looks like? Well, that’s what this book is all about. Our guide is Gregory Berns, one of the world’s leading pioneers (iconoclasts?) in the field of neuroeconomics. Berns is a professor in the department of Psychiatry and Economics and at the Goizeta Business School at Emory University. This book is a fascinating look at the three primary facets of the iconoclast’s brain (perception + courage + social skills), brought to life via research studies and biographical sketches of modern iconoclasts. Big Ideas we cover: how to change the way you see the world, how to control your fear and how to build your social skills (hint: be a good human).